What are the best Forrester alternatives for mid-market companies needing technology research?

Mid-market teams often choose alternatives that provide vendor evaluations and market insights at lower commitment levels than Forrester's enterprise model, focusing on self-serve reports or lighter consulting for B2B marketing and security strategy.

How does Forrester AI compare to alternatives when embedding research into Microsoft Teams?

Forrester AI delivers research-grounded answers inside Teams and Copilot; alternatives may lack this native integration and instead offer standalone portals or APIs that require switching contexts for decision-making.

Which Forrester alternatives specialize in customer experience and B2C marketing benchmarks?

Companies seeking CX and B2C benchmarks may prefer platforms with larger consumer survey datasets or real-time dashboards, trading Forrester's analyst depth for faster, more granular segment-level data.

Are there cheaper Forrester alternatives for annual budget planning and predictions?

Budget-conscious organizations explore alternatives offering subscription access to predictions and budget guides without the full consulting retainer, though coverage of emerging topics like generative AI may be narrower.

What Forrester alternatives focus on government and financial services industry research?

Sector-specific alternatives provide targeted regulatory and compliance insights for government and financial services, sometimes with more localized data than Forrester's global enterprise lens.

How do The Forrester Wave evaluations compare to competitor vendor assessments?

The Forrester Wave uses a transparent methodology with strong emphasis on customer references; alternatives may weight features or pricing differently, suiting teams that need quicker snapshots rather than in-depth strategic alignment.

10 Best Forrester Alternatives & Competitors (2026)

Forrester logo Alternatives to Forrester — Market research and advisory helping organizations thrive through volatility with data-driven guidance.

Business leaders searching for Forrester alternatives often need market research, technology evaluations, and strategic advisory without the same enterprise focus or pricing. Forrester specializes in continuous guidance that combines proprietary research, analyst consulting, and live events, drawing from annual surveys of over 500,000 executives to support decisions in AI, security, customer experience, and B2B marketing. Alternatives range from broader consulting networks to specialized data platforms that may offer faster access, different methodologies, or lower costs for specific use cases like vendor comparisons or functional acceleration. Teams evaluating options typically compare depth of analyst access, integration with daily workflows such as Microsoft 365, and coverage across emerging topics like agentic AI or zero trust security. The right choice depends on whether you prioritize Forrester-style continuous partnership or more targeted, self-serve insights for revenue operations, risk management, or digital transformation initiatives.

10 Best Forrester Alternatives & Competitors (2026)

The 10 best Forrester alternatives

1.

2.TTaloflow

3.Vendr

4.Gartner

5.TrustRadius

6.Capterra

7.PeerSpot

8.SelectHub

9.Software Advice

10.IT Central Station

Forrester alternatives — frequently asked questions

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