Media & EntertainmentFreemium
A home for founders & their next big thing
Find your next great tool.
Useful products, free tools, and founder know-how.
A little less searching. A lot more building.
Discover something useful
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Marketing & Sales
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Marketing & Sales
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Marketing & Sales
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Hardware & IoT
Claim listing ↗Find your next advantage
What are you building today?
Start with the job at hand. Find the tools that help you do it.
212 products
AI & Machine Learning
A little extra brainpower.
AI tools for the work you’d rather automate.
897 products
Development & IT
From idea to shipped.
The building blocks for your next product.
494 products
Marketing & Sales
Find your next customer.
Tools for getting the word out and growing.
572 products
Productivity
Make room for good work.
Less busywork. More of what matters.
42 products
Design & Creativity
Make your ideas look good.
Create, prototype, and bring your brand to life.
342 products
Analytics & Data
Know what’s working.
Turn your data into the next good decision.
Meet the makers’ products
Verified & ready to explore.
Listings verified by their owners, with product details to help you take a closer look.
Marketing & SalesPaid
Media & EntertainmentFreemium
ProductivityFreemium
ProductivityFreemium
Made for the everyday work
A few shortcuts. On the house.
Useful calculators and utilities. Open a tool, get your answer, get back to building.
Example
SEO audit
Give your pages a checkup.
Find on-page issues, get next steps and compare your next run.
Open free toolExample
Invoice generator
Good work. Ready to bill.
Create a PDF invoice and save a draft for your next client project.
Open free toolExample
Image compressor
Less weight. Faster pages.
Shrink your images without uploading your files.
Open free toolFree to useNo account neededWorks in your browser
More than a tool stack
Good reads for the road ahead.
Ideas, lessons, and practical guides for the business you’re building.
Your Outreach Got More Efficient. And Less Effective.
AI-personalized cold outreach scaled fast and reply rates fell by a third. Why personalization stopped working as a trust signal, and what to measure instead.
August 19, 2026
Startup Equity Split: How Co-Founders Divide Shares Fairly
Discover how to create a fair startup equity split among co-founders. This guide covers methods, key factors, and best practices for early-stage founders at Startup OG.
August 14, 2026
7 Product Market Fit Signals for Bootstrapped Startups
Learn the key product market fit signals that show your bootstrapped startup is gaining traction. Identify these indicators early to validate demand and guide growth decisions.
August 10, 2026
Your next users are out there
You built it.
Let’s get it discovered.
Give founders a place to find your product, understand what it does, and take the next step.
- 1
Tell your story
Add your product, screenshots, and the details that matter.
- 2
Verify your listing
Add our badge or choose the one-time paid option.
- 3
Make your next connection
Help people discover your product in the right category.
Community listing
Free
Add the Startup OG badge to your site to verify your listing.
- Directory listing
- Dedicated page after verification
- Keep your product details up to date
Paid listing
$19 one time
Get your listing verified without adding a badge to your site.
- Everything in the free listing
- No badge requirement
- One payment, no subscription
Looking for a little more visibility?Explore featured placements
Is it free to list my product?
Yes. You can submit for free by adding the Startup OG badge to your website and completing verification. There is also a $19 one-time paid option that does not require the badge.
What does the verified badge mean?
It means the owner has completed Startup OG’s listing verification process. Verified listings can have a dedicated product page. It is not a rating or an endorsement of product quality.
Can I browse products that haven’t been claimed?
Yes. Unclaimed profiles remain in the directory and link to the product’s own website. Dedicated product pages become available after verification.
Are the free tools really free?
Yes. The calculators, generators, and utilities in our free toolkit work in your browser without an account.